Echos App Branding

2025
Logo Design
Visual Direction
Branding

Echos is a free, open-source transcription app designed for privacy, clarity, and speed. I was responsible for the full brand and website design — creating a visual identity and digital experience that reflect the app’s core values of simplicity, trust, and data independence.

Challenge

The goal was to design a brand and website that felt modern, minimal, and private by design, mirroring Echos’s offline, open-source approach to transcription. The challenge was to communicate technical transparency and privacy without feeling cold or overly complex, crafting a user experience that’s clear, focused, and instantly trustworthy.

Challenge

The goal was to design a brand and website that felt modern, minimal, and private by design, mirroring Echos’s offline, open-source approach to transcription. The challenge was to communicate technical transparency and privacy without feeling cold or overly complex, crafting a user experience that’s clear, focused, and instantly trustworthy.

Challenge

The goal was to design a brand and website that felt modern, minimal, and private by design, mirroring Echos’s offline, open-source approach to transcription. The challenge was to communicate technical transparency and privacy without feeling cold or overly complex, crafting a user experience that’s clear, focused, and instantly trustworthy.

Outcome

The result is a cohesive brand system and website that visually communicate privacy, clarity, and confidence. A monochrome color palette, soft gradients, and subtle motion create a sense of calm and focus, while clean typography and generous spacing enhance readability. The finished design positions Echos as a trusted, human-centered transcription tool, establishing a strong foundation for future app growth and community engagement.

Outcome

The result is a cohesive brand system and website that visually communicate privacy, clarity, and confidence. A monochrome color palette, soft gradients, and subtle motion create a sense of calm and focus, while clean typography and generous spacing enhance readability. The finished design positions Echos as a trusted, human-centered transcription tool, establishing a strong foundation for future app growth and community engagement.

Outcome

The result is a cohesive brand system and website that visually communicate privacy, clarity, and confidence. A monochrome color palette, soft gradients, and subtle motion create a sense of calm and focus, while clean typography and generous spacing enhance readability. The finished design positions Echos as a trusted, human-centered transcription tool, establishing a strong foundation for future app growth and community engagement.

Contact us here or for more information, get in touch at studio@monikapolus.com

Instagram @polusmonika

(Studio) Monika Polus is a full-service design studio offering branding, art direction, and digital product design, alongside print and illustration work.
Read more

© designed by Monika Polus 2025

Instagram @polusmonika

Contact us here or for more information, get in touch at studio@monikapolus.com

(Studio) Monika Polus is a full-service design studio offering branding, art direction, and digital product design, alongside print and illustration work.
Read more

© designed by Monika Polus 2025

Contact us here or for more information, get in touch at studio@monikapolus.com

Instagram @polusmonika

(Studio) Monika Polus is a full-service design studio offering branding, art direction, and digital product design, alongside print and illustration work.
Read more

© designed by Monika Polus 2025